Comedian Scott Rogowsky mocked up some fake book covers, with some realistic graphics, to see if people on the New York subway clocked what he was reading. Books with titles like
• Ass Eating Made Simple
• How To Hold a Fart In
Which I think maybe would have been more grammatical as, How To Hold In a Fart
Anyway, here are a few stills but the video is worth it. You get a lot more titles plus some pretty priceless reactions. It’s NYC, so people try to play it cool but they DO notice. Watch.